Selected systemsCase 04 / 04

Contify · 2022 - 2025

Enterprise Search & AI Insights

Led the vision and launch of a grounded AI insights platform combining enterprise search, a knowledge graph, and multi-model orchestration.

Proof 01
85%
customer adoption
Proof 02
5K
daily active search users
Proof 03
2.3x
increase in search usage
Proof 04
20+
integrations launched

Product point of view

Enterprise AI becomes useful when search relevance, organizational context, and source evidence work as one product system.

01 / Context

Read the system before shaping the product.

Problem brief01A

The problem worth solving.

Enterprise users needed to answer complex market and competitive questions across fragmented information sources. The product had to improve search relevance, preserve source evidence, and fit the workflows customers already used.

02 / Decisions

The decisions that shaped the product.

A decision register connecting product direction to the evidence and constraints behind it.

D01Decision

Led the vision and launch of a grounded RAG assistant spanning enterprise search, knowledge graphs, multi-model orchestration, and source evidence.

D02Decision

Used telemetry, customer research, and competitive teardowns to prioritize search relevance, workflow, and platform investments.

D03Decision

Expanded the integration surface with 20+ connectors so the product could operate across customers' knowledge environments.

D04Decision

Grew the PM team from one to seven and introduced continuous discovery and product operating rhythms around a shared platform roadmap.

Tradeoffs held in view

The tension stayed visible. The choice made it actionable.

Tension 01

Fast generated answers vs. trustworthy source evidence

Choice

Combined enterprise search, a knowledge graph, and multi-model orchestration so users could inspect the evidence behind an answer.

Tension 02

Product depth vs. ecosystem reach

Choice

Balanced relevance and workflow improvements with a 20+ integration program that brought enterprise context into the platform.

03 / System

Sanitized grounded-answer system

A reconstruction of the product path from fragmented enterprise sources to relevant, evidence-backed answers.

Sanitized reconstruction

InputValue
01Layer 1

Enterprise sources

02Layer 2

Integration layer

03Layer 3

Search and retrieval

04Layer 4

Knowledge graph and RAG

05Output

Source-grounded answers

04 / Outcomes

What changed.

  1. 01Reached 85% customer adoption for the AI insights platform.
  2. 02Contributed to an 8% retention lift and 5% upsell revenue.
  3. 03Grew enterprise search to 5,000 daily active users, a 2.3x increase.
  4. 04Launched more than 20 integrations and grew the PM organization from one to seven.

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AI Workers